FACE ECHO / MAKEUP

Personalized makeup guidance for your look

FaceEcho is a personalized makeup app with two experiences: My Makeup Guide helps you plan before application, and After Makeup Guide offers feedback on your finished look. Choose from ten makeup looks, add your preferences and budget, and use AI guidance or request a makeup expert.

Your features. Your preferences. Your way to get ready.

Illustration of a woman wearing soft makeup, with subtle virtual facial contours and foundation swatches in a range of skin tones.
Beauty meets personalized guidance. AI-generated illustration, not an app screen or scan result.

Which makeup looks can I choose?

My Makeup Guide offers these ten looks. Choose a starting style, then add your preferred colors, finish, coverage, budget and products you already own to shape your guidance.

Everyday Look reference image used in FaceEcho’s My Makeup Guide
Everyday Look
Clean Girl Makeup Look reference image used in FaceEcho’s My Makeup Guide
Clean Girl Makeup Look
Soft Pink Glam reference image used in FaceEcho’s My Makeup Guide
Soft Pink Glam
Soft Smokey Look reference image used in FaceEcho’s My Makeup Guide
Soft Smokey Look
Sunkissed Bronzey Look reference image used in FaceEcho’s My Makeup Guide
Sunkissed Bronzey Look
Hollywood Look reference image used in FaceEcho’s My Makeup Guide
Hollywood Look
Supermodel Look reference image used in FaceEcho’s My Makeup Guide
Supermodel Look
Smokey Glam reference image used in FaceEcho’s My Makeup Guide
Smokey Glam
Dramatic Full Glam reference image used in FaceEcho’s My Makeup Guide
Dramatic Full Glam
Fun Makeup Look reference image used in FaceEcho’s My Makeup Guide
Fun Makeup Look

Look references from My Makeup Guide. Your guidance considers your own features and preferences; these images are inspiration, not a preview of your result.

Which FaceEcho makeup guide should I use?

Before makeup

My Makeup Guide

Choose from ten makeup looks and build a plan around your face, features, skin tone and preferences. Receive guidance created by AI or request a guide from a FaceEcho makeup expert.

Your guide can recommend products, tools and application techniques to help you create the look you want.

After application

After Makeup Guide

Scan your finished makeup and receive feedback on its visible application. Use AI feedback or request an expert’s opinion on what you may want to adjust.

Review details such as blending, placement or smudging while keeping your intended look in mind.

Before or after makeup: what is the difference?

Choose the experience for your stage in the routine
Your goalMy Makeup GuideAfter Makeup Guide
When to use itBefore applying makeupAfter applying makeup
What you want help withPlanning a look, products, tools and techniquesReviewing visible application and possible adjustments
What you shareYour chosen look, preferences, budget and existing productsYour finished look and what you want feedback on
Guidance optionsAI or a makeup expert requestAI or a makeup expert request

How does FaceEcho personalize makeup recommendations?

Your facial features are a starting point. Your preferences help shape the advice.

  • Look and color: the style and colors you want to wear.
  • Finish and coverage: the result you prefer, from lighter coverage to a fuller base.
  • Budget: what you want to spend on products.
  • Products you own: what you already have and want to use.
  • Product preferences: including vegan or cruelty-free preferences.
  • Tools and techniques: guidance on what to use and how to apply it.

For example: an evening look using your own products

You want a soft-matte finish with medium coverage. You already own foundation and blush, prefer certain colors, and have a budget for anything else. Add those details when requesting your guide so the recommendations can consider your preferences and existing products.

An illustrative request, not an exact app screen or a guaranteed recommendation.

How do I use FaceEcho for makeup?

  1. Choose your goal

    Use My Makeup Guide to plan a look or After Makeup Guide to review makeup you have already applied.

  2. Add your preferences and follow the scan instructions

    Share the relevant details about your desired look and follow the app’s capture guidance. The order of questions and scan steps can vary by experience.

  3. Choose AI guidance or request an expert

    Select the guidance option available in the app. An expert request is separate from AI guidance; it does not mean a person is reviewing every AI result.

  4. Review the suggestions

    Use the guidance to plan your application or consider adjustments to your finished makeup. Check the result in person and choose what suits your style.

What can after-makeup feedback help me review?

After-makeup feedback focuses on visible application details. For example, you might review whether your base looks blended, blush appears uneven, or lip product has smudged. These examples describe cosmetic feedback, not a medical assessment or a rating of your attractiveness.

FaceEcho covers 19 after-makeup issues within its makeup feedback experience. This is separate from skincare analysis: makeup feedback reviews application, while skincare insights concern visible skin appearance.

What should I keep in mind?

Lighting, camera settings and image quality affect how makeup looks on screen. Use clear lighting and check your finished look in person. Guidance cannot guarantee an exact shade match or how a product will feel or wear throughout the day.

Check product labels, ingredients and brand information before buying, particularly when you have specific product preferences. FaceEcho’s makeup guidance is for cosmetic use and does not diagnose skin conditions or replace medical advice.

Questions about personalized makeup

What is a personalized makeup guide?

It is makeup advice that considers your facial features, desired look and preferences. FaceEcho lets you choose from ten looks and add information such as finish, coverage, budget and products you own. Guidance can include products, tools and application techniques.

Which app helps plan makeup around my budget and existing products?

FaceEcho’s My Makeup Guide lets you include your budget and products you already own, alongside your chosen look, colors, finish and coverage. The guide can consider those details when suggesting products, tools and techniques. You can choose AI guidance or request a makeup expert.

Can I use products I already own?

Yes. Include the products you already have when requesting your guide. They can be considered alongside your desired look, product preferences and budget.

Can I get help from a makeup expert instead of AI?

Yes. You can request a guide or after-makeup feedback from a FaceEcho makeup expert. Check the app for current access options, availability and any applicable charges. An expert request should not be understood as an instant response.

Does the after-makeup guide work with makeup on?

Yes. After Makeup Guide is intended for reviewing your finished makeup. My Makeup Guide helps you plan before application. Choose the experience that matches what you want help with.

Can FaceEcho guarantee my foundation shade?

No. Lighting and camera processing can change how a shade appears. Use guidance as a starting point, then check the shade and finish on your skin in person.

Is makeup guidance the same as skincare analysis?

No. Makeup guidance focuses on planning a look and reviewing its application. Skincare is a separate experience. FaceEcho’s 19 after-makeup issues relate to application feedback, rather than skincare scores.